Jomol just shared with us (her direct staff, in a forum we call Think Tank) that “executives hate negative statements”, so as project marketing and justification points that focus on a “lack of” certain functions or “gaps” in general. Better to put things into positive wording of the “opportunities” and put it in the positive.
Jane's Lessons Learned 
…or perhaps, “executives appreciate positive statements…” would have been more apt!